OK, it’s February 14th. So, I’d like to bring up what’s obviously on everybody’s mind today. And that’s the fact that Alexander G. Bell applied for telephone patents on this day in 1876. Yeah, I’m kidding. Well, Mr. Bell DID do that on this day. But this day happens to be Valentine’s. So, I know you’re busy ordering your Valentine business cards.
“Did she say Valentine Business cards?” you might ask.
Yeah, it doesn’t seem like something I’d recommend to most business owners. Because it doesn’t seem appropriate to think ob mixing some sort of “love messages” with your business persona. But after I saw a couple of ads for Valentine business cards pop up in other Google searches, I started to re-think what I first thought.
No, I still don’t think most business owners should send out typical lovey-dovey Valentine Day cards. But I can see how some businesses could “get away with it.”
For example, how about a flower shop owner? Or a candy store? They could certainly establish or expand their brand by tying it in with Valentine’s Day. But I DO believe it’s only special niches that would benefit from business cards with a Valentine theme.
And they can make good use of those cards by making them another way to stay in touch. I’ve talked a lot about how important it is to stay “top of mind” with your customers and clients. Because, in business, absence doesn’t make the heart grow fonder. It tends to make the customer wander.
And I mean, wander away.
So, sending out some special messages to your customers, on Valentine’s Day or any other day, helps keep you in their minds. And that sort of communication can be automated. (uh-oh, there’s she goes again)
It’s true. And the RondaReady System is a fantastic way to help you automate your communication. It’s like cloning yourself, but in a good way.
Wanna know more about it? Then, let not your heart be troubled. Click the link to my emails, below. And you can stay in touch with me as I share my System Thinking ideas.
Stay Ready,
Ronda