How can you calculate the business book value of a title or author you never heard of? Well, here’s a hint. The value isn’t in the title. And it’s not in the place where you buy it.
True business book value starts with author experience.
And it finishes with YOU.
At least it does if and when you finish the book AND actually use the knowledge.
A friend of mine coined a phrase: “Education without application leads to a continuation of frustration.” Because if you don’t use what you learn, why invest your time in learning it? There’s no return on your most valuable investment asset. Your time.
I read an article by a business guy who shared HOW to read business books. You might not think there are different ways. But you’d be wrong. Because HOW you read a business book can make or break what you get out of it, if anything.
He wrote:
“A business book isn’t supposed to tell you what to think; it’s supposed to teach you how to think. It provides a lens through which to frame, interpret, and solve a problem. Once you’ve absorbed a concept, argument, theory, or tool, find a use case to apply what you’ve learned. Until you apply it, a concept remains an untested hypothesis. For example, early in my management career, I read this statement from Peter Drucker’s The Effective Executive: ‘The truly important events on the outside are not the trends. They are changes in the trends.’ I took that concept back to our strategic planning team and we incorporated the practice of inflection-point spotting instead of trend spotting. That insight was enormously helpful in practice.”
Then, he shared the anatomy of a typical business book:
- Concepts (key ideas)
- Numbers (data and statistics)
- Tools (frameworks and diagnostics)
- Examples (stories and case studies to illustrate application)
And he said to “consider that three groups of people write business books:
- Practitioners: Leaders and founders who practice business and share their experience.
- Researchers: Scholars and academics who analyze data, test hypotheses, and create new theories.
- Advisors: Consultants and domain experts who advise those who practice business. Advisors tend to straddle the worlds of theory and practice.
OK. I’ve written a business book that’s based on my highly successful RondaReady System. So, I guess I’m included somewhere in each of those three groups. Because I’ve certainly put my System into practice. And I’ve analyzed data, tested hypotheses, and applied new theories.
So, while none of that makes me a New York Times bestselling author, it does add some credibility to what I say and offer.
The article also said to read a business book with a purpose.
And I think that ties in nicely with my recommendation to clearly define your Vision before you start a business. Create a roadmap. If you don’t know where you’re going, how will you know when you get there?
And I believe that’s where the RondaReady System business book value begins.
It’s available on Amazon. At $115 ($100 for the Kindle version), it’s not the cheapest one you’ll find. But it CAN pay for itself over and over and over. At least, if you’re willing to implement the business-building strategies my high-paying, one-on-one clients have used to ramp up to six and seven figure incomes.
But do me (and yourself) a favor. Don’t even think of spending $115 on my book if you know you won’t follow through. Because I don’t want it to cost you anything. I want your increased sales and profits to pay for it.
So, essentially, my book is only for the very few who will do the work to reap the rewards. The ones who understand that a business book’s value depends on their desire to succeed.
If that sounds good to you, awesome.
And in that case, get yourself a copy on Amazon and start reaping. If you do, I’d like you do me a favor. Keep in touch and let me know how it’s going.
And if you’re someone who learns better working with someone instead of reading a book, let’s talk about it. Book a free call with me, with that handy calendar below. And give me a chance to see where you wanna go in life. I’d love to help YOU if I can. Let’s talk soon.
Stay Ready,
R.O.N.D.A.
Your Responsive Online Nonstop Digital Assistant