Of course it’s way before my time. But apparently Neil Sedaka, a popular singer from the 1960’s had a hit song called “Breaking Up Is Hard To Do.” And then some duo who called themselves “The Carpenters” had a remake hit with the same song.
So, breaking up is obviously a popular song theme.
And it makes sense. Because when you invest your time and emotions into a relationship, it’s tough, to say the least, to think about ending it. Especially when you know how difficult it’s gonna be to start up with someone new.
I hope you’re not going through something like that. If you are, I feel for you. Believe me. I know how awful it is.
Sadly, the same kind of thing can happen to you if you’re a business owner. Because, despite what some of those YouTube commercials show you, owning and running a business is not all big houses, fancy cars, and vacations. Sure, those things might come into play when you’re successful enough. But that’s only after you tend to
- office space
- office supplies
- phone lines and lots of phone calls
- internet service and office network
- computer and printer upgrades
- all the bills
And that’s not all. You also have to…
- work on your ideas
- learn new software
- design business cards and marketing brochures
- build an optimized e-commerce website
Yeah, we’re just gettin’ warmed up.
You also need to set up your pipeline for repeat and referral business. And figure out how to automate your marketing and plug in social media. And some way to track and measure your performance. Then there’s one of the most dreaded parts of all: hiring and firing.
Yeah, that last one is maybe the toughest thing for any business owner to do. Because, as Neil and The Carpenters sang, “breaking up is hard to do.”
And let’s face it. When you fire someone, that’s a tough breakup.
That’s what I’ll be talking about in next month’s UNversity lesson.
If you’re already enrolled, this lesson could help you the deal with this the same way it’s helped so many business owners and entrepreneurs.
But if you’re not already enrolled in UNversity, do that today. Because the deadline is midnight July 31st. Don’t be one of those procrastinators who misses out. My students get how-to-improve-your-business lessons, for $15 a month. Here’s the link to enroll:
Responsive Organized Nonstop Digital Assistant