I love entrepreneurs. Especially the ones who can face problems with a solve and smile attitude.
And there’s nothing more stressful than unsolved problems. But, if you’re a tried and true entrepreneur, you’re not afraid to tackle problems. Reminds me of someone. Hmm…who was it? Oh yeah.
Talk about a solve and smile entrepreneur. That was definitely Kyra.
To say she was an ambitious entrepreneur would be an understatement. Kyra (not her real name) had helped her friends (and very often their friends) market their businesses online and off. And that was just in her spare time. After figuring out that she was actually very good at it, she decided to start her own digital marketing agency.
Of course, she knew the competition would be tough. So she figured, in order to stand out, she’d better leverage every tool at her disposal. And that’s discovered the power of a certain Customer Relationship Management (CRM) system, which will remain nameless for just a bit.
Kyra plugged her business, and her ideas, into that CRM as soon as she could. And, at one point, she said (in her words) “it revolutionized” the way she managed her client communications and appointments.
And she dived deeper into what her CRM system could do.
She segmented her clients based on their industry and marketing needs. And that made it a whole lot easier to use more personalized and effective campaigns. With the automated help from her CRM, every client interaction, from emails to meetings, was meticulously logged and tracked. And that not only streamlined her operations but also made sure no client felt neglected.
A definite Win-Win. Solve and Smile.
And Kyra’s proactive approach paid off. Big time. Because it helped her build strong, trust-based relationships. And those relationships turned into an explosion of word-of-mouth referrals.
Another issue Kyra managed to solve and smile was something most entrepreneurs deal with. Client retention. But she analyzed her CRM data so she could identify trends and pain points that clients experienced. And that data gave her the big picture so she could adapt her services to better meet her clients’ needs and problems.
And, naturally, if clients and customers get problem solved, they tend to stick around.
Kyra committed to learning the in’s and out’s of her comprehensive CRM. And word got out, in the local business community, that her digital marketing service could “get the job done.” So, her business expanded. And, to this day, she loves to say her digital tools solved her problems so she could help solve her clients problems and smile all the way to the bank.
I love that.
If you’re not already enjoying results like that in your business, schedule a time to get on a call with me. My RondaReady System hub might be the way you could get in the solve and smile mood.
Your link is below.
https://crm.rondaready.com/Form.aspx?Key=3147FF6FB2C3E598843A843E76118152
Stay Ready,
R.O.N.D.A.
Responsive Organized Nonstop Digital Axis