A traditional landscaping business may not seem like a prime candidate for cutting-edge technology. But one smart landscaper learned how to use digital tools to transform and grow his operations pretty impressively.
I’ll tell you about those digital tools. But a little about John, first.
He’s an owner of a mid-sized landscaping company. And he always knew that efficiency and customer engagement are keys to success.
But, to start with, John ran his business manually. In other words, he wrote out bids and invoices by hand. And he answered calls. And he made all the business calls himself. Very hands-on. Naturally, that meant a ton of paperwork and face-to-face or phone meetings.
But John’s a people guy. So, that didn’t really bother him. But what DID bother him was when business got so good that he felt like he never truly caught up. And his weekends turned into weekdays. And every day seemed to overflow right into the next one.
Yeah, the price of business popularity, for a budget-minded small business owner, can be what some might call “too much of a good thing.”
So, John turned to technology to streamline his workflow so he could treat customers better.
And he set up project management and scheduling apps. That way he could organize projects and tasks more efficiently. And that made sure he knew WHAT was going on and when it had to go on. Plus, THAT reduced the time he spent on time management.
John also found some other digital tools to help smooth out bumps.
Like customer relationship management (CRM) software. And that software was designed to help him maintain detailed customer records, track interactions, and personalize services. The info that came with the software talked about how it improved customer retention and satisfaction. It said that’s because clients receive timely updates and personalized service.
Then John added software to help him manage invoicing, payroll, and expenses. And, of course, he knew he’d need a way gather email and phone numbers. So, he figured out how to add a simple contact form on a website that a friend built for him.
But before long, John realized he had a new problem.
Now, he was faced with a HUGE learning curve to figure out how to use all that software. And that kind of got him right back behind the eight ball again.
Until…
He saw an article that said his own RondaReady System Hub could be just what he had been looking for.
And the article added that the RondaReady System Hub can help small business owners avoid starting from scratch or losing control of your dream.
If you’ve looked over the landscape of digital tools and been a little overwhelmed, schedule a talk with me and find out more. Why make it more complicated when you don’t have to? And it costs nothing to click or tap this link:
https://crm.rondaready.com/Form.aspx?Key=3147FF6FB2C3E598843A843E76118152
Stay Ready,
R.O.N.D.A.
Responsive Organized Nonstop Digital Axis