Would you like to be getting more clients? If you’re a small business owner…especially one who’s just starting out…your knee-jerk reaction might be, “Duh! Of course.” But maybe getting more clients isn’t necessarily the best … Read the rest…
Customers come first. Or do they? Of course, if you’ve been in business for any time at all, you’ve heard the old sayings. Customers come first. Or, the customer’s always right. Or, visualize your ideal … Read the rest…
Are you marketing to everyone yet? Please tell me your answer is, “No.” Because marketing to everyone is basically like marketing to no one. Why? Because no matter what your business is, your market isn’t … Read the rest…